Podcast

Strong Suit 254: When It Comes To Recruiting, Are You LinkedIn or LinkedOut?

By October 23, 2018 No Comments

Unless you’ve been under a rock, you know that LinkedIn is where you’re most likely to find your next job.

But it’s also where you’re likely to find your next hire. And your best candidates.

But only if your LinkedIn profile… and your company’s page… are super compelling.

Why?

Because it’s the very first place that a candidate is likely to look, to learn more about you. That’s right… You.

Candidates want to know who they’re going to be working for. And even before they invest their time applying & interviewing, they want to know if they’re likely to learn something from you.

So, I tracked down an expert. In fact, the expert.

Donna Serdula pioneered the concept of LinkedIn profile optimization and is the author of LinkedIn Profile Optimization For Dummies. She and her team of 40 writers have helped thousands of LinkedIn users strategically write their profile in order to engage with their audience and grow their brand.

(And that includes employer brand.)

If you hope to recruit even one person by the end of this year, you’ve got to update your LinkedIn profile & catch this 20-minute episode with Donna.