Strong Suit Podcast is the playbook for recruiting Rockstars.

New episodes debut each Tuesday & Thursday

Strong Suit 142: Thinking About Texting Your Candidates? Here’s the Good, Bad, and Ugly.

By | Podcast

If you’re like me, you’ve wondered if it’s okay to text candidates? Or is that too much? It’s a great intimate fast way to communicate, but does it cross some boundary? Can I text them on the weekend? etc. etc.

I found the person with the answers.

Erik Kostelnik is Founder/CEO of TextRecruit, the candidate & employee engagement platform that leverages text, chat and AI to optimize the hiring funnel. His clients include UPS, Aramark, Sodexo, US Marines, Randstad, and VMware.

Erik is a guru on social media recruiting, and in particular texting.

In this 20-minute episode, Erik reveals what you really need to know about how, when, why (and why not) to text candidates. Invest a few minutes and you’ll out-recruit your competition.

 

Strong Suit 141: The Disturbing Reason that 71% of Your Employees Aren’t Engaged

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If you’re a raving fan of the Podcast — and let’s be honest, who’s not? — you know that we spend alot of time learning how to recruit Rockstars from experts.

But what good is it to choose carefully, pay competitive compensation, and then not captivate the hearts & minds of the people you’ve worked so hard to attract? Most employees have ‘checked out’

My guest today is Jason Lauritsen. He’s been described as a “workplace evangelist.” He believes to his core that work must be a rewarding and fulfilling experience for every employee.

He’s dissected employee engagement. He speaks globally about it. He’s written the book “Social Gravity” all about it.

And Jason’s identified the ONE thing that you can do to 10x your employee engagement. Most managers just don’t do it — sad, but true. In this 20-minute interview, you’ll learn how to avoid their mistake.

 

Strong Suit 140: Getting the Best Results out of the Rockstars You Hire

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Loyal listeners know that we talk a lot about how to recruit Rockstars.

But how do you then get the most out of them?

My guest today, Stephen Lynch, has some brilliant insights. He’s Head of Strategy & Consultant at Results.com

So, Stephen gets unique insights into the day to day operations of thousands of growth companies around the world. He gets to see what really works & what doesn’t – in terms of strategic planning and business execution, goal setting, tracking performance, running effective meetings, engaging employees and holding them accountable.

In this 20-minute interview, Stephen shares his observations on how to get the most out of your team. (Some of the insights will surprise you.)

 

Strong Suit 139: Is It Really Possible to Change the Behaviors of your Colleagues?

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If so, Christina Harbridge is the expert to show us how.

She’s CEO of Allegory, the behavior change company. She partners with executives to show them how to work with & through others. And let’s be honest, that’s one of the biggest challenges in the workplace? even with rockstars.

Her story is fascinating. As Founder/CEO of a debt collection agency that collected debt by being nice (!) she learned about the power of workplace communication.  This values-based tactic resulted in collections 3 times higher than the industry average.

Christina is also author of Swayed: How to Communicate for Impact, a bestseller on Amazon.

In this 20-minute interview, Christina reveals how to go about the process of changing behavior in your colleagues & employees.

 

Strong Suit 138: How He Keeps Groupon on Candidates’ Radar

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James Ellis heads employment branding at Groupon, the massive global company.

His mission is to keep Groupon in front of potential candidates, across all digital channels. Not an easy task in these days of record-low unemployment.

James also hosts the TalentCast Podcast, and has been studying this for years.

In this 20-minute interview, James reveals how to get passive job seekers – people that aren’t looking for a new job – to pursue your company.

Wouldn’t that be a nice change?

He shows how to find them, build awareness, drip on them, and engage them ? before your competitors get to them.

 

Strong Suit 137: You Can Skip 99% of HR Tech. Here’s the 1% You Need

By | Podcast

Can you believe there are tens of thousands of HR Technology products?

Software, SaaS, apps, all kinds of stuff – designed to help you in recruiting, retention, onboarding, performance management.

Whew. It’s dizzying.

But there are just a few that you need to put in place first.

Steve Boese is Chief Strategy Officer of HRevolutionize & host of the HR Happy Hour Show podcast

In this 20 minute interview, Steve reveals what you truly need, and all the ones you can afford to ignore.

Invest 20 minutes and save yourself a ton of time later.

 

Strong Suit 136: Entrepreneurs Must Pass These 3 Gauntlets of Talent

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Vitaly Golomb is the Global Startup Evangelist of HP Tech Ventures, venture arm of the legendary silicon valley company.

He’s also authored a wonderful book Accelerated Startup that’ll reduce the mistakes you make in the early stage of your company.

In this 20-minute interview, Vitaly reveals the 3 phases of Talent that startup entrepreneurs must master (Hint: at least one of them will surprise you).

Most Founders screw up at least one of these 🙁

 

Strong Suit 135: The 3 Things You Must Do to Lead Today’s Workforce

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Jacob Morgan has studied, dissected, and written Amazon’s #1 book on leading the workforce of the future “The Employee Experience Advantage”

His clients include SAP, Cisco, Microsoft, and PwC.

There are so many changes for you to contend with – millennials work in an entirely different way. As their leader, it’s your job to create the environment for them to do their best work.

Jacob reveals the 3 areas you must master, in order to get the most out of them. The answer will surprise you.

 

Strong Suit 134: Remove the Drama from your Company

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Drama is that annoying overhead of your staff bickering, not getting along, gossiping.

Even Rockstars do it once in a while.

Cy Wakeman is a drama researcher. She’s found that the average employee wastes 816 hours on drama each year. She’s even written a New York Times bestseller on the topic.

Her Reality-Based Philosophy helps leaders and their teams ditch the drama, turn excuses into results, and find opportunities in every challenge they face.

In this 20-minute episode, Cy shares how to how to avoid it, how to stop it, and the huge upside when you do.

 

Strong Suit 133: I Still Haven’t Found What I’m Looking For

By | Podcast

Tired of talent searches that take entirely too long?

How can you possibly recruit a Rockstar if you haven’t first defined what you’re seeking?

If you’re like most executives, you’ll interview a bunch of candidates and figure out the spec as you meet with them.

It’s. Just. Wrong.

Take the time upfront to determine precisely what you need for the role. Shannon Anderson shows us how.

She’s Principal Consultant at Recruiting Toolbox, the national consulting & training firm that focuses 100% on helping companies recruit better.

In this 20-minute interview, Shannon shows you how to fix the fuzzy front-end of the recruiting process.

Follow Shannon’s recommendations and your searches will take half the time. No more hunting for the elusive ‘purple squirrel’

Strong Suit 132: Is Recruiting Technology the Beauty or the Beast?

By | Podcast

Can you believe that there are now 21,000 recruiting & HR technologies … from tiny apps to SAP & Peoplesoft.

How to make sense of it all? What do you really need? Can they actually help you?

William Tincup is President of RecruitingDaily.com, which tracks the recruiting industry.

In this 20-minute interview, William reveals the 5 must-have categories that you should put in place first.

He shares the category leaders that you should check out in candidate sourcing, recruiting, retention, onboarding, etc.

This shortcut is going to save you a ton of time, especially if you have a small recruiting team … or none at all.

 

Strong Suit 131: What Do Your Employees Say About You When You’re Not Around?

By | Podcast

What’s it really like to work at your company?

Kristy Nittskoff is one of the nation’s foremost experts on creating a compelling Employer Value Proposition. This is the Real reason that rockstars stay at your company (or leave).

To keep rockstars, you simply must set yourself apart as an employer. In this 20-minute conversation, Kristy reveals how to tell your company’s story with authenticity.

Employer Value Proposition ? What is it? How do you create one? Does it cost anything? And why does it matter anyway? How can you compete with Apple & Google for talent?

You’re about to find out.

 

 

Strong Suit 130: How this CEO Guards his Culture

By | Podcast

Once you’ve worked super-hard to hire a team of rockstars, how do ensure they stay? And keep out the B & C Players?

Adam Ochstein founded StratEx Partners 16 years ago.

With 100 employers, they’re now a leader in providing HR software & services to small/mid sized businesses. They handle your compliance & legal stuff, to reduce your administrative burden.

But what really impresses me about Adam is his passion for – and commitment to – creating a remarkable culture. It’s his #1 priority and the results have been off the charts.

In this 20-minute interview, Adam reveals the role of the CEO in creating the culture, how to protect it, and the mistakes to avoid along the way.

 

Strong Suit 129: GE Knows How to Recruit Like a Marketer

By | Podcast

Imagine having a line outside your door of talented Rockstars who want to come work for your company.

You can make it possible, but you’ll have to treat Recruiting like Marketing, not like H.R.

Shaunda Zilich is the Global Employment Brand Leader for GE. In this 20-minute interview, she shows us the way.

She’s an expert at developing a pipeline of candidates by creating a compelling message & employer value proposition.

Shaunda’s also created a remarkable candidate experience & brand ambassador program, both of which are necessary if you’re going to attract the best.

Do these things, and you’ll never post a job or hire a headhunter again!

 

Strong Suit 128: Keys to Recruiting Women to your Growth Company

By | Podcast

How’d you like to recruit more women to your firm? If this isn’t one of your talent imperatives, you’re missing the boat.

Fortunately, this episode will help. Romy Newman is President & Co-Founder of Fairygodboss, the leading website for women professionals. Prior, she enjoyed a hugely successful career at The Wall Street Journal, where she was head of digital advertising sales.

She’s just completed a study of 300 women – what truly drives them, how they choose an employer, and why they stay or leave.

Turns out that women & men look for new roles in completely ways.

In this episode, Romy reveals the secrets that her research uncovered. And what you need to do in order to attract women rockstars, and keep them.

 

Strong Suit 127: Tank Your Startup’s Chances of Hitting It Big

By | Podcast

The importance of getting the ‘people part’ right can’t be overstated.

Fail to put the right people in the right seats on the bus, and your company won’t stand a chance.

As head of MediaTech Ventures, Paul O’Brien works with startup CEO’s & Venture Capitalists. Along the way, he’s uncovered the huge mistakes that entrepreneurs make when it comes to Talent.

In this 20-minute discussion, Paul shares his findings – including a surprising analysis of what investors look for in different cities – and how to avoid the pitfalls.

 

Strong Suit 126: Why & How to Treat Candidates Even Better Than You Treat Customers

By | Podcast

When unemployment is near a record-low 4.5% … and when candidates report their interview experiences in real-time on Glassdoor … you can’t afford not to treat them like royalty.

After a successful career at Groupon, Heather Corallo co-founded CTO2. She works with companies on improving their organizational agility, including re-thinking the recruiting process.

In this 20-minute episode, Heather reveals step-by-step how to provide a remarkable process for candidates, the best practices, and the most common mistakes that employers make.

So many companies just stink at the candidate experience. Don’t be one of them. Ignore this at your own peril.

 

Strong Suit 125: He Recruits 3x Faster with 675K Twitter Followers

By | Podcast

I finally bagged the elephant… and I had to go to Australia to do it.

I just interviewed Axel Koster, based in Melbourne.

He’s built an audience of 675,000 Twitter followers & 140,000 YouTube followers. He’s now ranked in the Top 1% of all Linkedin profiles worldwide.

And you can do the same.

In this 20-minute interview, Axel reveals how he amassed such a large audience so quickly. And how he activates all these followers to fill his searches 3 times faster than other recruiters.

It’s a game changer. Social media recruiting is here, and Axel is the world’s expert.

 

Strong Suit 124: The Secret to Uncovering a Trove of Rockstar Candidates

By | Podcast

Before you can recruit great people, you first have to find them. This means building a consistent pipeline of candidates, an artform known as Sourcing.

There’s nobody better-qualified to show us how than Shally Steckerl, who essentially invented the craft over 20 years ago. He’s President of The Sourcing Institute, which teaches the best practices. He even teaches a sourcing class at Temple University.

By sourcing the right way, Shally shows executives how to double or triple their recruiting efficiency in a few months. And now you’ll know the secret.

In this 20-minute interview, he lays out how to find candidates, how to engage with them, and how to get them to respond your recruiting inquiry. I convinced him to share the step-by-step foolproof system that he’s refined over the past 20 years.

If you’re going to hire even one person this year, you don’t want to miss this interview. You’ll learn how to fill your funnel with rockstar candidates.

 

Strong Suit 123: If This Podcast Doesn’t Move You, Nothing Will

By | Podcast

In this episode, I share 20 minutes with Jonny Imerman, Founder of Imerman Angels. After beating cancer at age 26, he was inspired to create the ground-breaking & life-changing organization Imerman Angels.

His team connects cancer patients with cancer survivors worldwide, to inspire them & give them hope during their toughest days. He’s truly a godsend.

The connection to Recruiting & Retaining talent? Yes. How Jonny’s been able to recruit 8,000 (!) volunteers globally. And how he trains those volunteers to inspire people whose challenges make your employees’ issues look like nothing.

Simply a remarkable story of a remarkable young man. One of my favorite podcast episodes ever!

 

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